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Refer to the HBR case Challenge the Middleman and complete t

Refer to the HBR case Challenge the Middleman and complete t

Refer to the HBR case Challenge the Middleman and complete the following tasksTask 1. Design an executive summary for the case highlighting all the critical points of the case. Half pageTask 2. Describe in details the brand issue facing the company presented in the case give examples from the case to support your identification of the issue. one pageTask 3. Design three (3) recommendations resolve this brand related issue, explain your recommendations through examples from the case, examples from real-life, and the academic theory discussed in class and in the textbook. one to 2 pages

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